I'm Hafsteinn

Father, marketing director, designer, programmer and so much more...

About Me

A brief introduction.

My full name is Hafsteinn Már Másson and I am 36 years of age from the beautiful country of Iceland, I am married to a wonderful wife and a father of three children aged from 4 to 20 years of age. I currently work as Marketing Director at the largest travel agency in Iceland Heimsferðir. The internet has been my home for a long time and I have worked in the IT and marketing sector for about 19 years or from the age of 16. I started studying graphic design and programming early on. Founded my first software company just over twenty years old (Veflist ehf.), Which was later acquired by Outcome software in 2008. Since then I have worked independently almost every day since in various fun projects for various domestic and foreign companies mainly focusing on online sales and marketing.

Today, I specialize in tourism, marketing management, advertising production, client relations, UI/UX (User Interface and User Experience) design, as well as general graphic design and online sales. My main interests are traveling and playing golf.

I have a very vast variety of skill sets due to my experience that should benefit your company in so many ways, such as general company management, marketing, online and offline sales, graphic design, and development. I, therefore, urge you to contact me with any questions and I look forward to hearing from you.


    Hjallavegur 5, 104 Reykjavík. Iceland


    Suðurlandsbraut 16, 108 Reykjavík


    16 Mars 1984 (36)


    +(354) 77 30 888


    [email protected]

Main strengths


From idea into practice

Business Development

Increased value creation

Web design & management

Professionally prepared


Print, web and social media

Graphic Design

Web, Print, TV etc.

Project management

It doesn't work itself


HTML, CSS, Javascript etc.

System Administration

Linux (Centos, FreeBSD etc...)

Online Sales (eCommerce)

Few have as extensive experience as I do in eCommerce after building and designing the online SaaS platform Karfa.is / Cartico.com along with setting up a large number of web stores for large and small businesses.

Job experience

For recent years

Job experience

2018 - Current

Heimsferðir ehf

Marketing Director


Orlofseignir (HopNow ehf)

CEO, Web Designer, Developer og Marketing Director.


ZipZap Inc.

Senior UI/UX designer


Veflist ehf

CEO, Web Designer and Front-end Developer.



Owner, CEO, Designer, Developer and Marketing Director.

Before that...

Prior to that, I worked as a purchasing manager at Start computer store and as a sales manager at Tölvuvirkni to name a few.

Over 300

Satisfied customers

Among customers

To name a few...


TM Insurance

The Board of the Icelandic Bar Association

International Project Management Association

Iceland Chamber of commerce

Kópavogur City

ZipZap Inc.

Dansk Transport Kompagni A/S


Reykjavik City

Innovation Center Iceland


Icelandic State Financial Investments



EEN (Enterprise Europe Network)

Iceland Touring Association

Já (Yellow Pages)

Child Support Collection Centre

Grímsnes- og Grafningshreppur


The municipality of Árborg

Seltjarnarnes Town

Mosfells Town

Among many more..

Contact Me

If you are interested in hearing from me or for more information feel free to email me
at [email protected] or call me via phone 77 30 888.